The unsung hero of the adult Internet is the Amateur porn niche.
In the beginning, digital content was very hard to find. Some webmasters resorted to scanning photos from dirty magazines or lifting pics posted on Usenet. Very few could afford to invest money to hire professional photographers and porn stars. Instead, they did the next best thing. They bought their own cameras, hired their own models and created their own porn.
An interesting thing happed as a result of all this homemade smut. Webmasters discovered that surfers like Amateurs as much (if not more) as they liked the pros. Couples opened paysites featuring their own performances. Novice photographers took pictures of the models they found in their own towns. Ordinary girls and guys posed for their close-ups and a niche was born.
Today, Amateur porn is practically a standard. A Google search for the term "amateur porn" yields over nine million results. Practically every sponsor features at least one Amateur site in its portfolio.
Some of the most prominent companies in our industry built their business on a foundation of Amateur porn. The adult webmaster that deals in Amateur can expect a ready-made audience and an abundance of ways to profit from this favored niche.
Before you start building your empire, you need to know what makes porn, Amateur porn.
The best way to define Amateur is by identifying what it is not. Amateur porn is neither slick nor glossy. The settings are simple. No fancy sets or high-tech lighting. If the content looks like it was shot in a studio, then it probably isn't Amateur. If the models look like pornstars then they're probably not Amateur models. Amateur porn looks and feels like that guy down the street could have created it. Amateur models look and perform like average people who just happen to get naked on camera. Solos, couples, groups, gay or straight, if the content reminds you of a home movie, chances are you are
looking at Amateur porn.
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Mind you, this does not mean that Amateur content is crappy content. This does not mean that Amateur sites have to be trashy looking. It most definitely does not mean that an Amateur sponsor will conduct business like and Amateur. Surfers want clear images and video. They want sites that are well designed and easy to navigate. They want to buy memberships from proprietors that work in a professional manner. The Amateur niche is like a clean-faced covergirl: It takes a lot of work and time to make her look so natural.
What can you do with Amateur content? Pretty much anything you want. You can build a free site or a paysite. You can build a TGP, a link-list site or just gallery. You can promote older Amateurs or coed Amateurs. You can market gay Amateurs or tranny Amateurs. There's Amateur bondage, interracial Amateurs as well as exotic Amateurs. Amateur models can be gorgeous, average, or downright homely. There are BBW Amateurs as well as Amateurs with tiny tits or petite frames.
If you want to buy Amateur content, there's tons of it available for practically peanuts. If you want to shoot your own or invest in exclusive content, you can. Whether you need static images, video, live feeds or plugins, you will find plenty of content producers that deal in the Amateur niche.
If you want to promote Amateur paysites, you'll have no trouble finding sponsors. From the biggest company to the smallest single-site affiliate program, there's an Amateur program just for you. Pay per signup, pay per click, recurring, you name it, somebody has it.
The Adult Internet owes a lot to the Amateur niche. When the major porn producers of print and film ignored our needs, the Amateurs were there for us. Surfer interest in Amateur content might wax or wane but the demand will remain. As long as the gal at the grocery store or the couple upstairs is willing to get nasty for the masses, Amateur porn is here to stay.
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